Dear Ron,
You did not start Ronald Blue & Company to make money. You did not start the National Christian Foundation to make money. You did not start Kingdom Advisors to make money.
You started every one of them to accomplish a purpose.
That purpose — teaching God's people to hold wealth with open hands, to steward rather than own, to see every financial decision as a spiritual one — has now touched $62 billion in assets under advisement. $25 billion granted to 90,000 charities. 4,000 advisors trained in biblical principles of finance.
You built the infrastructure through which Christian wealth flows.
I am writing because the next generation of that infrastructure needs to be built — and it needs to be built on the same foundation you laid.
Artificial intelligence is becoming the layer through which all financial decisions will be mediated. Advice, planning, estate strategy, generosity optimization — all of it is moving toward AI-assisted counsel. The question is not whether AI will shape how Christians manage wealth. The question is whether that AI will be built on biblical principles or secular ones.
Genesis is sovereign artificial intelligence built on the conviction that truth is the only foundation worth building on. It is AI that could embody "God owns it all" — not as a marketing phrase, but as an architectural principle.
I did not build this to compete with what exists. I built it because what exists was built without the foundation you spent sixty years establishing.
I would be honored by your counsel.
With deep respect,
Carter Hill
Founder, Genesis
Ron built the physical infrastructure for biblical stewardship — the firms, the foundation, the advisor network, the books, the training. But infrastructure without intelligence becomes legacy without life.
The next generation will not call an advisor first. They will ask AI. The question is whether that AI carries the principles Ron spent six decades embedding into the Christian financial ecosystem — or whether it defaults to secular assumptions about wealth, purpose, and generosity.
Genesis is the opportunity to encode "God owns it all" into the intelligence layer itself. Sovereign AI that cannot be overridden by a corporation whose values shift with quarterly earnings.
Ron's endorsement does not add capital. It adds credibility — the credibility that tells 4,000 Kingdom Advisors, $62B in assets, and the entire Christian wealth management ecosystem: "This technology carries our principles."
"The earth is the Lord's, and everything in it, the world, and all who live in it."— Psalm 24:1
The infrastructure Ron built — Blue Trust, NCF, Kingdom Advisors — will outlive him. But the intelligence layer that will mediate how the next generation interacts with that infrastructure is being built right now, without biblical principles in its foundation.
Every month that passes, secular AI becomes more deeply embedded in financial advisory workflows. The faithful next step is not to wait — it is to engage with what already exists and shape it toward the purpose it was meant to serve.
Sovereign, auditable, built on conviction — not corporate compromise.
Ron is the elder whose lifetime of faithful building gives credibility to what comes next. In the body of Genesis, he represents the hands that built the foundation others now stand upon.
His endorsement does not add dollars. It adds the weight of sixty years of proven integrity. It tells the Christian wealth ecosystem: "This technology was built on the same foundation I built everything else on — God owns it all."
A private conversation to share what Genesis has built and how it could serve the biblical stewardship ecosystem you spent your life establishing. One conversation. Your discernment applied to the most important technology question the Christian financial ecosystem will face this decade.
Go Deeper